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I am an Assistant Professor
at the National University of Singapore. 

My research and teaching interests are at the intersection of entrepreneurship and strategy.

 

I study and teach how start-ups can successfully launch their initial product on the market, compete with established companies, scale up, and eventually divest their activities.

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My work has been published in Strategic Management Journal, Management Science, and MIT Sloan Management Review.

Copyright © 2023 by Simone Santamaria 

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